{"id":11092,"date":"2026-07-03T15:18:03","date_gmt":"2026-07-03T13:18:03","guid":{"rendered":"https:\/\/jacobins.toulouse.fr\/fr\/?post_type=offre-pedagogique&#038;p=11092"},"modified":"2026-07-03T15:43:22","modified_gmt":"2026-07-03T13:43:22","slug":"la-publicite-a-la-belle-epoque","status":"publish","type":"offre-pedagogique","link":"https:\/\/jacobins.toulouse.fr\/fr\/offre-pedagogique\/publicite-belle-epoque\/","title":{"rendered":"La publicit\u00e9 \u00e0 la Belle Epoque"},"content":{"rendered":"<section class=\"section-group\"><div class=\"container\"><div class=\"pure-g\">\n<div class=\"wp-block-group is-layout-constrained wp-block-group-is-layout-constrained\">\n<p>\u00c0 travers l&rsquo;exposition Bal au Grand H\u00f4tel, d\u00e9couvrez <strong>le monde de la publicit\u00e9 durant la Belle Epoque.<\/strong> De grands noms \u00e9mergents comme <strong>Toulouse-Lautrec <\/strong>ont r\u00e9volutionn\u00e9 la publicit\u00e9 et son fonctionnement. Le but est que la classe comprenne <strong>les diff\u00e9rents aspect de la publicit\u00e9<\/strong> : les produits du march\u00e9, la client\u00e8le et les codes de l&rsquo;affiche. <\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"les-codes-de-la-publicite-a-la-belle-epoque\">Les codes de la publicit\u00e9 \u00e0 la Belle \u00c9poque<\/h2>\n\n\n\n<p>La classe, s\u00e9par\u00e9e en deux groupes, <strong>d\u00e9couvre le contexte politique, \u00e9conomique et social de la \u201cBelle \u00e9poque\u201d<\/strong>, avec un regard approfondi sur le d\u00e9veloppement du monde publicitaire. Le second groupe participe, en atelier, <strong>\u00e0 la cr\u00e9ation d\u2019une affiche telle qu\u2019on pouvait en trouver en ce temps.\u00a0\u00a0<\/strong><\/p>\n\n\n\n<p>Cet atelier permet aux \u00e9l\u00e8ves d&rsquo;utiliser <strong>leur cr\u00e9ativit\u00e9<\/strong> afin de mieux <strong>comprendre les enjeux de la publicit\u00e9, et ses usages.<\/strong> <\/p>\n\n\n\n<p><\/p>\n<\/div>\n<\/div><\/div><\/section>\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u00c0 travers l&rsquo;exposition Bal au Grand H\u00f4tel, d\u00e9couvrez le monde de la publicit\u00e9 durant la Belle Epoque. De grands noms \u00e9mergents comme Toulouse-Lautrec ont r\u00e9volutionn\u00e9 la publicit\u00e9 et son fonctionnement. Le but est que la&hellip;<\/p>\n","protected":false},"featured_media":11096,"template":"","meta":{"_acf_changed":true,"tlsm_offpedago_duree":"1h30","type-offre-pegagogique":""},"visite-lieu":[32],"visite-public":[55],"type-offre-pegagogique":[75],"class_list":["post-11092","offre-pedagogique","type-offre-pedagogique","status-publish","has-post-thumbnail","hentry","visite-lieu-couvent-des-jacobins","visite-public-lycee","type-offre-pegagogique-atelier"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>La publicit\u00e9 \u00e0 la Belle Epoque - Couvent des Jacobins<\/title>\n<meta name=\"description\" content=\"Venez d\u00e9couvrir le monde de la publicit\u00e9 et ses enjeux durant la Belle Epoque \u00e0 travers l&#039;exposition Bal au Grand Hotel.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jacobins.toulouse.fr\/fr\/offre-pedagogique\/publicite-belle-epoque\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La publicit\u00e9 \u00e0 la Belle Epoque - 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